Overview

Getting your website to appear on the first page of Google is no mean feat. You need to invest time, effort and patience to not only rank ahead of your competition, but to maintain your key position.

SEO (Search Engine Optimisation) is a marketing tool used to help rank your site higher in search results. The art of SEO is to understand search engine algorithms, social media influences and how relevant and important your website is to a searchers query.

At TomatoNetwork we offer SEO strategies tailored to your requirements. We use best practice SEO techniques, suitable for all devices, to increase your ranking, get you ahead of your competitors and sustain your position. We deliver consistence, targeted SEO campaigns that really do get results, and best of all, we’re really good at it.

Tailored solutions

Our affordable, proven SEO packages are tailored to suit your specific needs. We will research your website, your target market and customers search habits in order to determine a solution that suits you.

For each campaign we will provide detailed analysis of your results so you can see exactly where you are making the most return on your investment (ROI), and suggest ideas where improvements can be made. We will take these results and optimise your site to achieve significant improvements in your website rankings.

We will continue to work hard to get your website on page 1 of Google and through our advanced SEO techniques, you will quickly see results.

Proven results

We succeed at getting our clients, large and small, on page 1 of Google. We can do this because we have developed a suite of SEO tools that deliver exceptional results, alongside a dedicated and professional team who want to achieve the best for your business.

Take a look at our testimonials to see how we help our clients accomplish higher Google rankings. Contact us to see how we can help you too.

Real-time algorithm monitoring

Search engines are constantly changing their algorithms, which can affect search results significantly. We continually monitor algorithm changes and look for variations in ranking and website visitors. We will adjust the optimisation of your site to ensure any changes do not have a negative impact on your website’s performance.

Competitor and market analysis

We know it’s imperative to keep track of your competitors, so we will work with you to determine the search terms you want your site to be optimised with. Google will rank your site higher if it thinks your site is a more relevant match with higher quality content than other websites that haven’t been optimised with these specific search terms.

Advanced keyword optimisation

Search engines change their algorithms in order to provide the best possible results for their users. This is why it is important to ensure your website has relevant keywords on its webpages that are related to other keywords on the page. Using Latent Semantic Indexing (LSI) we will ensure your website contains relevant, related information with high quality content and free from keywords stuffing, to allow search engines to interpret your website correctly so that you appear higher in search results.

We will carry this SEO-friendly method through to the coding of your site and include your keywords in the headings and meta-data (title tags) of your site to ensure the best possible optimisation for your site.

Backlink breakdown

Backlinks are a valuable part of your marketing strategy. They are links from other reputable websites to yours and can include URL’s, videos or images. Organic links from other sites has proven to increase website ranking and number of visitors. As part of our SEO service we will create a bespoke backlink programme that is suitable for your business.

Social media & SEO

Social media provides an interesting insight into your target audience. By understanding what is current, what appeals to them and their buying habits can be used to define a targeted SEO strategy.

Embedding a live social media feed into your website will also increase your website ranking, increasing visitors and sales – we can do this for you. Google also lists social media results amongst its search results, which will give you more exposure and boost your ranking.

Full SEO services include:

  • On-Page Consultation
  • SEO Planning for new builds
  • SEO Copywriting
  • SEO For Ecommerce Websites
  • Analytics Optimisation
  • Local SEO Optimisation
  • International SEO Planning
  • International SEO Implementation
  • Server Domain Configuration
  • Social Media Optimisation
  • CMS Optimisation
  • Multi-lingual SEO
  • Mobile SEO
  • Link-Building

SEO health check

Full site audits

Your website is an important sales tool for your business so you want to know it’s performing the best it can. At TomatoNetwork we carry out detailed website audits to determine how well your site is performing, such as functionality, code and SEO.

Our full website audits will inspect every aspect of your website in detail including the keywords used on the site, appearance, the way keywords are assigned to images, meta-data, links, site map, load times, the URL and user experience. Based on the outcome of the audit we will offer advice and suggestions on how to improve your website to ensure it performs to its full potential.

Health check services:

If you want to know how well your site is performing in search engine results, TomatoNetwork offer comprehensive health checks for your website. Our thorough health checks will identify key issues that can affect the performance of your website and the effects these can have on your ranking.

Our detailed health checks include:

  • Keyword research review
  • Usability review
  • SEO accessibility review
  • Site speed optimisation
  • Content quality and balance
  • Link appraisal
  • Technical review
  • SEO best practice
  • Duplicate content
  • Detection

On-page SEO

Creating the building blocks to succeed

On-page SEO is fundamental in the performance of your website and falls into two categories, the content on the page and the construction of the webpage. The content on a webpage is one of the most important factors of a website and is what makes it worthy of a search result position. Your content doesn’t only provide information for visitors, but is also important to search engines. We will analyse your site to see if you have good content and how well the search engines are ranking you.

The construction of your website also plays a large part in effective SEO and driving traffic to your site. At TomatoNetwork we will ensure that your HTML tags are valid and that category hierarchy is in place. This gives search engines more information about your site and helps them to determine how to rank it. We can work directly on your site, with your developers or with your web management agency.

SEO link

The backbone of credibility and relevance

Backlinks are incoming links from other websites to your own site. Strong, organic backlinks will boost your website ranking (as long as they are from a credible source) and are the backbone of SEO. The more organic, relevant  and credible backlinks you can get to your site the higher your website will rank, drive traffic to your site and increase sales.

Deep links to relevant pages on your site will have significant benefits. At TomatoNetwork we will devise a programme that targets your keywords, manages your brand and puts your site first.  Organic links let search engines know your website is trustworthy and of quality and relevance, so it is vital your link strategy is created with this in mind.

SEO social

Integrated social and SEO approach

To be successful in SEO you need to develop engaging content that will be shared through social media. Social sites such as Facebook, Twitter, Google+ and YouTube play an important role in getting your brand noticed, and search engines are now ranking websites higher that have links from social sites.

Social media goes hand-in-hand with SEO and developing a strong social media campaign will result in more traffic to your website.  We will work with you to develop an integrated social media and SEO strategy to establish what type of content in your sector shares well, to get you maximum results.